Since the food truck craze came to the Chippewa Valley in recent years, it has peaked in the warm months and gone a little dormant in winter. That said, trucks can be found in the dead of winter, like when On The Hook Fish and Chips appeared in the (now empty) Family Fare lot last December during single-digit weather.
In fact, if there is a new trend, it is seafood pop-ups. These aren’t necessarily locals like the regular vendors who have been selling tacos, burgers, sweets, bbq, egg rolls and sandwiches here for years. Cousins Maine Lobster, out of Minneapolis, showed up at DQ on Park Avenue in Chippewa Falls last weekend across town from Bubble’s BBQ, a staple vendor at Leinie Lodge. While Bubble’s entrees range from about $9-13, Cousins’ Lobster Rolls cost $26 with lower cost options like Lobster and Tots or Lobster Quesadilla at $22. Still a line formed for what Chippewa Vallians likely saw as an exotic treat. I only bought some Tots for $6 and received a generous portion.
Food trucks will be regularly featured at Leinie Lodge, River Bend Winery, Autumn Harvest Winery as well as many Farmers Markets, Fairs and events like BBQ Fest this coming season.
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